Virtually a $1M? No, a real $1M!!

Any thoughts on how to make a $1M in a virtual world?" Well, a clever lady by the name of Ailin Graef sure got her skates on and got organised! She has become the first Second Life $ millionaire, amassing $300M Linden, the equivalent of a little over $1M... yes, real dollars!

Surprise, surprise it's all in 'property'. Constructed by a team of Chinese programmers, her properties have sold like hot cakes, and she's a virtual property tycoon!

Being trained as an Architect this narks me somewhat, thoughts running through my head like "why didn't I know about SL sooner?", "why didn't I see this market and do this myself?", then I start thinking, "there's still plenty of land and an ever growing population, how about it, everyone will eventually want a place of their own?!"

Are there going to be virtual 'Richard Rogers' creations, or Norman Foster 'Gherkins' in SL?

I tell you who should be in SL if she isn't already and that's Zaha Hadid, she has been designing computer generated complexities for decades, and won many an accolade for them. If anyone spots a Hadid creation in SL do let me know, please!

Anyone, therefore, denying that there's a market out there to be had in SL needs to re-examine there presumptions, don't judge the new so easily and toss it aside as a 'gamers fad'.

In this instance, you could be throwing out an aweful lot of $Linden with the bath water!

As a footnote, well done to the Lewis PR team for getting the story in yesterdays Metro, they cover Global PR for SL, and are obviously enjoying doing a good job for their client! Do you get real money for that or virtual?

Ailin Graef Second Life Richard Rogers Norman Foster Zaha Hadid Lewis PR Metro

Comments

[Morgan McLintic]

Thanks Lydia - we thoroughly enjoy working with the team at Linden Lab - it's a great campaign. Hope all is well with you.

Morgan